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What Is Christian Dior Mission Statement?

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The information does not appear to be available directly through Dior, however, one thing you can assume correctly is that Dior aims to provide high quality and fashionable garments and time pieces to people who want to pay a premium price. The company wants to remain innovative in the field of fashion and ensure that everybody buying into the brand has the best possible experience with the timeless, fashionable and innovative clothing products.

The brand, Christian Dior S.A. (Generally referred to as ‘Dior’) is a French firm that owns high-fashion clothing retailer and producer Christian Dior Couture. The company also holds a large 42% stake of LVMH Moet Hennessy Louis Vuittton. This is the largest luxury goods company in the market today. Dior and LVMH are both chaired and controlled by entrepreneur Bernard Arnault.

The Dior label is actually the namesake of the famous designer Christian Dior, who famously launched the haute couture empire all the way back in 1946. This Christian Dior Couture was a division of the whole Dior empire, and designed and produced some of the world’s more coveted haute couture. It also produced luxurious ready to wear fashion, accessories, and of course menswear.

Today, Dior owns and runs around 160 or so different boutiques across the world, and plans to open even more over the next few years. The company operates in a highly innovative, fast-moving and competitive market, and has a large amount of competitors. The company is constantly competing to create the most innovative and fashionable products, with Chanel, Yves Saint Laurent, Gucci, Chanel, Prada and Versace.

For more information on the famous brand visit Wikipedia, or browse their website. You’ll find out precisely what the company is all about, but unfortunately the mission statement does not appear to be anywhere to be seen on the official website.

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