I don't blog — a) because I don't have time, and b) because I think it's important to be passionate about something in order to do it well. As there's nothing I'm currently interested in enough to blog about, it would be a waste of my time, and the time of any poor soul who happened to come across my blog!
Finding a Niche
If I was mad about a certain sport, or food, or travelling, then I think I'd probably blog about that. To stand out, you need to do something different, or breathe new life into a blogging subject that has become stale and predictable. Otherwise, people just won't be interested in reading your blog.
Blogging Isn't Easy
At the moment, I'm just too busy with coursework and writing and real work to have time to blog as well. I think a lot of new bloggers don't realise quite how much effort you have to put into running a blog. You can't just have an idea and start typing — you need to think of a subject for each post, plan it, write a draft and then edit it as much as you'd edit a piece of prose.
If you just want to offload and moan about your day, keep a private journal!
Think About Your Audience
You need to know who you're writing for - or who you'd like to be writing for, at least. Are you blogging about things that your target audience will care about? Do you know who your target audience is? If not, you're probably not ready to start up a blog.
Reasons to Blog
- Publicity — Blogging can be useful for authors who want to draw attention to their published work
- Fun — Blogging should be a hobby, not a chore (unless you're doing it for publicity reasons).You should write because you want to write. If you don't like what you've written, how can you expect your readers to?
- To be heard — If you've got an opinion on something, blogging is a great way of getting it out there.